How Naqra follows Google's review policy

Last updated: September 9, 2026

Google's Maps user-generated content policy forbids businesses from discouraging negative reviews, from asking only happy customers to post, and from offering anything in return for a review. Naqra is built so that a business using it cannot do any of those things through us. This page describes what the software does, nothing more.

Six things you can check on any Naqra card

  1. Every customer sees the same Google review button, whatever their rating. It appears on the page after choosing the stars and again on the thank-you screen, for one star and for five.
  2. Nothing hides, disables, delays or shrinks that button. It has the same size, weight and position for every rating, and it is the first button on the page.
  3. No AI text is ever shown to a customer, and no wording is suggested or pre-filled. What a customer writes on Google is entirely their own.
  4. Nothing is offered in return for a review, anywhere: not on the card, not on the page, not in any message a customer sees.
  5. There is no counting of reviews per staff member, no review targets and no field asking the customer to name an employee. The product does not have such a feature and will not get one.
  6. Business owners can turn off phone collection or the contact-me option, but they cannot turn off the Google button.

What a customer sees

A customer taps the card or scans the QR code. The page shows the business and branch name and asks how the visit was, with five stars. After choosing, the customer can add a note. If the rating is three stars or less, the customer can tick an option asking the manager to contact them and enter a phone number; that is the only extra step, and it is optional.

Two buttons then appear for every rating: one opens the business's review page on Google Maps, the other sends the note to the manager. The thank-you screen that follows shows the Google button again. A customer who gives one star reaches Google exactly as easily as a customer who gives five.

What the business gets

The business receives the rating and note in its dashboard and, for low ratings, a WhatsApp alert with the customer's number if the customer chose to share it. The purpose is to let the business fix the problem with the customer directly. Whether the customer also posts on Google is the customer's decision, and the button to do so is always in front of them.

Why we call it a faster path, not a filter

A review filter shows the Google link only to satisfied customers and sends the rest to a private form. Naqra does not do that. The private path to the manager is added next to the Google button, never instead of it, and the Google button is always rendered first. The unhappy customer gains an option; nothing is taken away.

How this is enforced

These rules are written into the product as automated tests that run before every release. One test opens the rating page with each of the five ratings and checks that the Google button is present, visible, enabled, the same size and in the same position. Another fails the build if any code places a condition around the button. A third confirms that the public rating page has no connection to the AI provider. A fourth scans every customer-facing sentence for language that offers something in return for a review.

Replies to Google reviews are drafted only for the business owner, who reads, edits and publishes them from the dashboard. Drafts are never shown to customers, and the reply is posted through Google's official Business Profile API under the business's own account.

Google's policy

The policy this page refers to is Google's Maps user-generated content policy, and in particular its rules on fake engagement. You can read both pages on Google's support site.